Apollo Brown & CRIMEAPPLE New Album “This, Is Not That” Releases December 6th

Michigan producer Apollo Brown will be releasing a new album with New Jersey-based rapper CRIMEAPPLE in 2024. Titled This, It Not That, the album will be releasing December 6th. Features on the album include Willie the Kid & Sonnyjim.

The tracklist is as follows:

  1. This, Is Not That
  2. Mercy
  3. Superstitious
  4. Wonderful Feelin’ (ft. Willie the Kid)
  5. Know No Better
  6. The Problem
  7. Pitiful
  8. Almanacs (ft. Sonnyjim)
  9. Coke With Ice
  10. My Own Good
  11. Favoritism
  12. Mis Amigos
  13. New Dreams

Pre-Order on Bandcamp

From the Bandcamp Description:

When Apollo Brown and Crimeapple connect, it’s like old film grain under a projector—gritty, timeless. This album isn’t just boom-bap nostalgia; it’s a rebirth of smoke-stained bars, where Crimeapple plays both poet and philosopher, flipping bilingual manteca rhymes with a chef’s precision, stirring up the street grime and serving it with a side of sharp wit.

Apollo Brown, as always, builds his beats like ancient architecture—dusty, soulful, and heavy with forgotten stories. These tracks sound like the cracks in the sidewalk talking back, the perfect companion for long nights and even longer thoughts. It’s a sonic novel, a street sermon, and Crimeapple’s wordplay dances through it like grease sizzling in a pan, a reminder that even in decay, there’s beauty. This, Is Not That.

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